WEBVTT

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Everything is in flux.

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A social media platform can have as many
users as there are inhabitants on a continent.

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In 2010, a spark ignites the Arab Spring,

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and in its wake
comes the biggest waves of refugees

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the world has seen
since the Second World War.

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Global warming is a fact, but the climate goals
seem very hard to achieve.

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What IKEA does has a huge impact
on the climate,

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and this brings great responsibility.

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IKEA simply can't create
a better everyday life for the many people

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without also working on global sustainability.

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Work on sustainable forestry intensifies,

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as does development of new natural materials.

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Water hyacinth, banana fibre and bamboo.

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Cost-effective and eco-friendly.

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Sweden is still the land of engineers
who are convinced

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that everything can be examined,
studied and measured.

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That's the way it's always been.

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In 2014, IKEA takes a major initiative
with the <i>Life at Home Report</i> .

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People's homes worldwide are visited

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to find out how they live,
what needs they have, and what's missing.

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Despite our differences,
there are a lot of similarities.

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The <i>Life at Home Report</i>
shows that our activities around the home

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are more or less the same, wherever we live.

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The world has become so much smaller,
so much closer,

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since Ingvar Kamprad
started his furniture company in 1943.

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And the fact that homes
on the other side of the world

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feel so familiar
is partly thanks to IKEA.

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The creation of IKEA required three elements:

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Småland, Sweden and Ingvar Kamprad.

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Few people have prepared for their death
for so long and so thoroughly,

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both privately and professionally.

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On the 27th of January 2018,

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Ingvar Kamprad finally left
his life's work behind.

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By then he had created
a company structure and culture

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that enable IKEA to function without him.

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Long after his passing.