Knut Hagberg and
Marianne Hagberg

Designers

Born: Knut 1949, Marianne 1954, Sweden
Education: Frederiksberg Technical College, Copenhagen, Denmark
Home base: Älmhult, Sweden
Worked at IKEA: 1979–2020

Excellent design, smart function and sustainable quality, at a low price. Few can manage that equation better than Knut Hagberg and Marianne Hagberg. As for awards, they’ve won plenty, including the prestigious Excellent Swedish Design award four times.

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Siblings Knut and Marianne grew up in Hässleholm, Sweden, just a few miles from IKEA in Älmhult. Knut, five years older than his sister, first trained as a chef and worked in kitchens for a few years before he and Marianne began studying furniture design and interior decoration in Copenhagen in 1973, graduating in 1978. One year later they were hired by IKEA. Marianne Hagberg remembered their first assignment was to “do great things”.

As traditionally trained designers, they faced a learning curve when it came to creating simple, self-assembly furniture. However, they adapted quickly and also had a thing or two to teach their new coworkers at IKEA.

The duo have always worked as a team, starting by drawing by hand on big white paper in 1:1 scale. When they were done drawing, they’d go to the prototype shop and, together with the hands-on engineers, build models and test, evaluate and make alterations before moving on to the production stage. Both had a strong interest in the industrial side of design, and many ideas were born on the factory floor as they worked with suppliers to develop new solutions to produce even better results.

1979
Young man and woman working at drawing table, wearing 1970s clothing.

The Hagberg siblings started at IKEA.

1981
Simple armchair with grey seat and red steel frame.

TVING chair, later renamed TORSBY, was the Hagbergs’ first IKEA product.

1987
Cartoonish looking children's furniture in bright colours.

PUZZEL children’s furniture was designed to look childlike and a bit cartoonish.

1989
Yellow IKEA carrier bag in plastic material with blue handles.

The FRAKTA bag was created, an iconic carrier. The blue version was even copied by a Paris fashion house.

1998
Blue children's stool with anti-slip-dots.

PATRULL children’s stool, with integrated anti-slip dots for tiny feet, was given the 1998 Excellent Swedish Design Award.

2000
White chest of drawers in wood.

The HEMNES series was launched as an updated version of rural rustic furniture with a Scandinavian feel.

“Whether it’s a toilet brush or a bookcase, the work is just as important.”
– Knut Hagberg

2005
Bright orange suitcase and laptop case.

The UPPTÄCKA series of travel storage products made a splash with bright colours and practical features.

2015
Simple blond wood desk placed against a green wall.

The LISABO table series, with no metal fittings, won the Red Dot Design Award for its handmade look and innovative technique.

2019
Simple wooden tables with white or grey tops.

The OMTÄNKSAM table range won Gold in the EU Product Safety Award for its “robust material properties” and rounded shape.

2023
Simple candlesticks in metal, blue, green and lilac.

CYLINDER candle holders were brought back, sturdier and in new colours, as TUVKORNELL in the 2023 Nytillverkad collection.

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The 1980s was a time for inspiration and travel. Marianne and Knut went to China, Hong Kong, Korea, Japan and Malaysia to develop new products. During one visit to a supplier that manufactured steel furniture, Knut and Marianne noticed they had a lot of leftover scrap materials. They decided to use the leftover metal to create a set of simple cylindrical candle holders, launched at IKEA in 1981 under the fitting name CYLINDER. Over the following decades, Knut and Marianne would go on to design hundreds of products that became favourites in many homes around the world.

“Everyday life and the family have always been important sources of inspiration.”
– Marianne Hagberg

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The Hagberg siblings have always stressed teamwork as the secret to their success. Such as when they collaborated with IKEA prototype engineers on the use of the innovative wedge dowel, a wooden piece that can replace metal fittings in construction and assembly. Knut and Marianne used it, for example, for the table LISABO, which received the Red Dot Award. Some IKEA people were slow to implement the new technique, but Marianne and Knut saw its potential. “What a revolution – no metal fittings, in fact no visible fittings at all. Simpler and more attractive.”

Blond man and woman working with a table in a workshop.
Marianne Hagberg and Knut Hagberg trying out design ideas in an IKEA prototype workshop.
Close-up of a hand fastening a leg to a table with a wooden peg.
The wedge dowel – a wooden peg that was immediately embraced by Marianne and Knut.
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In 2020, after a career spanning 41 years and more than 2,000 products, Marianne and Knut put down their pencils. The following year the duo was celebrated in a retrospective exhibition at IKEA Museum. Many of their designs live on in the IKEA range and in people’s homes. For example, their candle holders CYLINDER have been re-launched several times since 1981. In 2023 they came back again, now called TUVKORNELL in the Nytillverkad collection.

The siblings do have some advice for future generations of IKEA designers. Firstly, that there are no shortcuts. Secondly, always follow the five points of Democratic Design and think about how you can make everyday living a little better.

“You can always make something better; make it work better, produce it a bit cheaper, make it look better,” said Marianne. Knut added, “You must also be very curious and always have the customer in focus, because if you don’t, there’s no reason to make it.”