Life at home

Beds, chairs and storage furniture in some bold and some discreet colours, distributed as islands in a large room with wooden floors.
Beds, chairs and storage furniture in some bold and some discreet colours, distributed as islands in a large room with wooden floors.
Image from IKEA catalogue 2017.

During the 2010s, the traditional boundaries between the rooms in a home continue to change and disappear. People increasingly realise that there are many different ways to live and work, and that this often affects life at home.

A lot of people live in small spaces, especially in the world’s big cities. Functional, flexible products are needed that can meet several different needs. IKEA develops products that are stackable or fold away. Smart room dividers and multifunctional storage make it possible to create more space and make a room within a room.

A combination of utility room and various storage solutions covers a room-dividing wall section in a large room with a high ceiling.
A light room with a white sofa standing under a high, black loft bed in a light style. Clothes and a unicycle are hanging on the wall.
A modular kitchen with drawer fronts in brushed metal against a wall of untreated plywood. Dry goods in rows on narrow wall shelves.
Books and knick-knacks fill a piece of furniture made up entirely of wooden boxes, model KNAGGLIG, stacked on different levels.
Compact, space-efficient kitchens that can move with the household, water-saving taps and smart lighting are just some of the products that are developed to simplify everyday life while caring for the environment. Images from IKEA catalogues: 1. 2017 2. 2012 3. 2015 4. 2016.

Functions and activities are more in focus than which room you are in. People increasingly eat, sleep and study wherever is best in that moment. The whole idea of flexibility is summed up in the expression ‘The Fluid Home’. The lifestyle is increasingly mobile, especially for young people.

A child wearing a painted paper-roll crown stands at a large, open drawer with recycling vessels in.
Next to shelves filled with verdant plants and planting accessories, a child stands looking through a paper roll.
A woman is cooking in a kitchen with white cabinets and cooker hood, black worktop and storage wall, and details in light wood.
A room with several details and furniture in braided natural material. A window is covered by plants placed on shelves and tables.
In the kitchen you can grown your own herbs and vegetables, separate waste at source, and involve your children in taking care of the future. Images from IKEA catalogues: 1. 2016 2. 2019 3. 2016 4. 2017.

Bloggers and influencers with tens of thousands, or even millions, of followers on social media inspire people with creative interior design tips and create microtrends. Environmental awareness is growing, and more and more people are striving to lead lives that go easy on the planet’s resources. Many prefer to reuse and recycle rather than buy and consume new. ‘Hacking’ IKEA furniture to make it your own and exactly what you need is also popular.

A room with a green sofa and a green-patterned armchair at an oval coffee table. Green plants in a large sunlit window.
Sustainable and timeless, with a strong emphasis on quality and a feeling for detail. Green plants and textiles with organic elements in the patterns add vibrancy to the home. Image from IKEA catalogue 2014.

Meanwhile, IKEA intensifies its long-standing work on sustainability, developing new materials and production methods that reduce the burden on the planet. The range is increasingly characterised by sustainable products in recycled materials, or waste from other production.

A light room with a double bed in light wood. The foot end has a high, over-dimensioned frame, with light fabric draped over it.
A kitchen next to a staircase that goes up to a sleeping loft. The kitchen cabinets and steps are clad in veined wood, everything else is white.
A light room with sunlit floors to skylights, a bed and shelving unit in light wood, and an armchair with footstool, model POÄNG.
Some enjoy homes with a simple, more minimalistic expression. Natural materials in furniture and textiles help to boost sustainability. Images from IKEA catalogues: 1. 2018 2. 2018 3. 2013.